Why R&R is the right team for the job
The mission here is to create a memorable and engaging anthem film that announces “The Open Economy” for Ondo.
Over the course of our careers, we’ve both created successful launch anthem films for a handful of blue chip clients.
In Ronny’s case, he conceived and wrote the anthem film that launched a new brand stance and look for Sprint, entitled, “Dreams”. Ronny was also Group Creative Director at Goodby Silverstein on the account at the time.
Secondly, when Ronny was Chief Creative Officer at Y&R California, he co-wrote the anthem film that launched the Microsoft Cloud to the world.
When Ronny was a Creative Director contracted at Meta, he was enlisted to write and Creative Direct the film that launched Facebook Stories.
And lastly, he wrote one of the launch films for Google Chromebook.
As a Creative Director and Art Director, Ryan created a massive campaign (including a hero anthem) that launched SoFi’s tagline and explained their suite of products to millennials.
Ryan also worked internally at Meta, among many projects, he developed an internal film with a big mission: rally the entire company at the final All-Hands meeting of the year. Which was a massive success.
Needless to say, we have plenty of experience when it comes to creating important and successful launch films for big brands.
And we’re confident that we can bring the goods for Ondo Finance as well. All this said, every project is of course, different, and these examples aren’t necessarily representative of what we’d come up with for Ondo. As a starting point, we would approach Ondo with the Coinbase references in mind.
Thanks once again for considering us. And don’t hesitate to reach out with any questions at all.
Sincerely,
Ronny & Ryan
See work examples below.